2021 NCAA March Madness Final Four* - Indianapolis, Indiana

Event canceled due to COVID-19 Pandemic

Concepting & Visual Design

Concepting and design direction for official NCAA March Madness final and semifinal game-day hospitality. Initial thematic research & development utilizing local Indianapolis culture & entertainment for events’ inspiration. Established mood board direction and produced custom build ideation for guest photo experiences and opportunities.

2021NCAA - MFF_06172020_Page_2.jpg
Concept 1 Photo Opp Sketch 2: “Route 66” + “Final Four” illuminated sign

Concept 1 Photo Opp Sketch 2: “Route 66” + “Final Four” illuminated sign

Concept 1 Photo Opp Sketch 2: Licenses plates to correspond with participating March Madness teams.

Concept 1 Photo Opp Sketch 2: Licenses plates to correspond with participating March Madness teams.

2021NCAA - MFF_06172020_Page_5.jpg